Terra Firma is a construction flooring company located in Lockhart, Texas. The owner tasked us with developing a standard brand package, including logo, color palette, typography, business card, flyer, social media, and product category icons. Both the logo mark and logotype are designed to resemble building blocks and flooring panels, and just like building blocks, the logo and brand identity can be stacked and rearranged to fit any space. As a result, we delivered a bold and dynamic brand package that ensured a successful launch, consistent sales, customer loyalty, and substantial business growth.
Good branding can make a failing business successful, and bad branding can make a successful business fail. Let's find out how your brand can help and hurt your business.